Seth: Even Smaller

Great show and even better shows in the cue from Sally - click here to listen.

You’ve read his books. You’ve read his blog. Now hear it straight from the Purple Cow’s mouth. In this exclusive interview, Seth has strong words and big ideas for how advertising needs to change, pronto.

Seth is a bestselling author, entrepreneur and agent of change.

Godin is author of seven books that have been bestsellers around the world and changed the way people think about marketing, change and work. Permission Marketing was an Amazon.com Top 100 bestseller for a year and a Fortune Best Business Book, and it spent 4 months on the BusinessWeek bestseller list. It also appeared on the New York Times business book bestseller list.

Check it out here. Great insider perspective from Sally here as well.

Mad (Money) Jib Shot

Every now and then you need to get out of the studio. Kinda.



Good friend Victoria gaf-taped a mini-DV cam to the jib just prior to a rehearsal. The Director and I (unwittingly, if not handsomely) show off our thinning hair in the foreground of the first audience sweep. Doug, Jib op and owner of Bird's Eye Crane and Victoria are the first voices you hear. Doug did a brilliant job during the show.

Mad Time Lapse

click here for the higher quality WMV video.

Case Study published on FeedBurner

The FeedBurner Case Study is up! My thanks to Jessica at FeedBurner who put in a lot of effort to make this happen.

A little dryer than I would tend to make a podcast, I think this one gives some good info on how a podcast can help an organization reach the market in a win-win kind of way. Ken White of the Darden School also gives a great interview on some simple things you can do to push through a new marketing initiative like blogging, podcasting, etc.

Again, big ups to FeedBurner. If you're not using them, check out their site to see what they can do for your feed. it's pretty amazing stuff.

Maybe we should do more of these?

Listen Here.

and for all of our friends and family in Chicago - Go Bears!

Saftey First: Always Wear your Podcasting Helmet

I think the little gafs that work are a big part of the charm that make a good podcast. This one has got to be one of the funniest things I've heard in a podcast since the last American Copywriter. Or maybe I've been up too late editing this week. Just wrapped Jaynie's third show for Beyond Madison Avenue, BAMCast #3.

Highly entertaining - give it a listen!

Talkin' 'bout Boston

Just finished editing a great show from Danny G at Talent Zoo on the beantown fiasco (and much more). Jeff Chester, executive director of the Center for Digital Democracy, has some wonderful insights into where it all goes wrong and how things are changing for marketers. Listen Here.