Wednesday, June 27, 2007

Bart Cleveland: How Small Agencies can Think Big





Bart Cleveland is Partner and Creative Director at Albuquerque’s McKee Wallwork Cleveland. Over the last two decades, Bart has specialized in working with brands that are dedicated to their own unique voice. His work includes branding campaigns for Coca-Cola, CNN, The Ritz-Carlton Hotel Company, Cartoon Network, and Dow and has appeared in markets across the globe. Bart strikes a chord with his work by appealing to human commonalities.

Bart’s unique approach to creative solutions has made him a sought-after speaker and creative show judge across the country. His work has received hundreds of awards for creativity both nationally and internationally including The One Show, CA, D&AD, and Clios.

Bart is frequently published in the advertising industry’s most highly regarded publications, including Communication Arts, Creativity, and One, a magazine. His industry perspective is often cited in business publications such as Fortune and Advertising Age. He is a writer for Advertising Age’s Small Agency Diary blog. Bart is a frequent guest lecturer at many of the country’s leading advertising creative schools and sits on the advisory board for the Creative Circus Advertising School in Atlanta. He is a frequent guest speaker at advertising clubs across the country.

Bart is a “Southern” guy with a gritty wit and edgy perspective. He is a popular interviewee because he says what he thinks (for better or worse) and loves to play devil’s advocate.


Listen to the Interview
(Length: 32:13, Size: 14.7 MB)

Friday, June 15, 2007

You wish you worked for this guy


Bobbin has a fascinating discussion with Dr. Robert Sutton, author of the New York Times bestseller "The No Asshole Rule: Building a Civilized Workplace and Surviving One That Isn't". Bobbin and Robert discuss the genesis of the book, how to deal with, erm, difficult people and clients, why audacious book titles need to also be accompanied with great content, the most asshole-ish thing he's ever done—and more.

Fortunately, all of my clients are fabulous.

No A**holes here.

Rewarding


It's nice to get an award, especially when you didn't know the work had been submitted. The Darden BusinessCast has received a Gold Hermes in the Podcast category!

Congrats to Ken and the rest of the crew I've worked with on this show over the last year. If you want some behind the scenes info on the show, don't miss the Case Study we did on it a few months ago.

Thursday, June 14, 2007

Experienced (have you ever been?)



It's a must-hear. Here.

I've seen Jim's presentation, and it's fantastic. There's something for everyone in this show.