Friday, February 02, 2007
Case Study published on FeedBurner
The FeedBurner Case Study is up! My thanks to Jessica at FeedBurner who put in a lot of effort to make this happen.
A little dryer than I would tend to make a podcast, I think this one gives some good info on how a podcast can help an organization reach the market in a win-win kind of way. Ken White of the Darden School also gives a great interview on some simple things you can do to push through a new marketing initiative like blogging, podcasting, etc.
Again, big ups to FeedBurner. If you're not using them, check out their site to see what they can do for your feed. it's pretty amazing stuff.
Maybe we should do more of these?
and for all of our friends and family in Chicago - Go Bears!